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What is Branding, Exactly? 5 Key Components
Have you ever wondered “what is branding, exactly?” Then this post is for you. I break branding down into its 5 key components and explain each one.
An Act of Design
“Design is as much an act of spacing as an act of marking.” — Ellen Lupton. And also an act of omitting. Three facets of design, equally important.
Creative Wavelength
Creative Wavelength: the latest round-up of interesting creative projects and thought-pieces I’ve found around the web. Heavy on art, design & snark.
Branding Brainstorm For Your Business
This free Branding Brainstorm worksheet will help you dive deep into your business’ core message, and what makes your brand unique.
Color Theory: White
In this post in the Color Theory series, we’re exploring the different connotations, meanings and uses behind the color white.
A Designer’s Duty
“Designers have a dual duty; contractually to their clients and morally to the later users and recipients of their work.”
— Hans Höger
What Does the Logo Design Process Look Like?
I demystify logo design by outlining the process a designer uses, and detailing what’s involved at each step.