On Time and Quality
Good work takes time, attention, and energy. If you can’t commit those assets, the quality of work will suffer.
There is Such a Thing as Too Much Input
Design by committee gets a bad rap, for good reason. Too much irrelevant input can absolutely ruin a project. Here’s how I handle it.
How to Keep a Design Project from Stalling Out
No one likes missed deadlines and projects that drag on forever – client OR designer. Read my tips on how to keep a design project from stalling out here.
On Reliability
Today on the blog I’m examining one of the most understated qualities of successful freelancers and business owners: reliability.
Decoding Design: How Color Works
How color works can seem like a complex concept, but in reality it’s pretty simple. Every color can be defined and controlled by three different settings: hue, saturation, and brightness. I break them down in this post, to help you talk about color with your designer more precisely.
Where to Start with Branding & Design
For a lot of business owners, figuring out where to start with branding and design can be daunting. This round-up will arm you with the information you need to dive in.
Why a Good Logo Doesn’t Cost $5
There are two things to keep in mind when considering the cost of a good logo design. These may help explain why that $5 logo is probably not a good idea.
5 Questions to Ask Yourself Before Hiring a Designer
There’s another side to your arrangement with a designer: you. Asking yourself a few questions before diving into the hiring process can be a huge help.
It’s Not About Preference
A client’s preference and a designer’s preference have no place in good strategic design. The focus should be on the business and its customers.